4 Product / Service Protfolio Part 4 of 7

4. Create a portfolio that is visually appealing and user-friendly

When creating a business portfolio, it is important to make it both visually appealing and user-friendly. This means choosing an appropriate design and layout, and including only relevant information. Design and layout are important considerations when creating a portfolio. The overall look should be professional and clean, with easy navigation. Potential clients should be able to find the information they need quickly and easily. In terms of content, only include information that is relevant to your business and target audience. Prospective clients will not be interested in reading your entire life story; they will only want to know about your business and what you can do for them. Keep the language clear and concise, and avoid using jargon. By following these tips, you can create a business portfolio that is both visually appealing and user-friendly. This will give you the best chance of impressing potential clients and landing new business.

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After 27 years in the trades industry, I sold my company and retired. Then two yeas later, I decided to be an advocate for those still working in the trades. My goal is to help the tradesmen to be more successful, work less hours, and to receive a high return on their time invested.

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